Iconic Barbary Coast character: grand brick facade, Douglas Fir beams, wooden plank floors & more of that exposed brick.

Convenient Cow Hollow spot perfectly situated between Fisherman's Wharf and the Golden Gate Bridge.

Central Union Square location where the classic cable cars ring right past the front door.

Streaming your favorite playlists is a breeze with free WiFi.

Cozy digs in the city center, steps from Union Square and the Market Cable Car Turnaround.

Mid-Market area stunner, inside a 1904 Beaux-Arts building by Albert Pissis.

Killer location means the SF gawkables are walkable. There's free parking and buses abound for those really leaning into vacation mode.

Classic guestrooms with a rich, colorful palette.

Inspired boutique concept in the newly revitalized ‘hood across from AT&T Park – the area’s first hotel(!).

19th-century Victorian mansion plus free in-room WiFi and flat-screens equals best of both worlds.

Airy lobby rocks an updated take on the retro-mod vibe – and it’s eco-friendly to boot.

Need free WiFi? You got it.

Perfectly captures that whole effortlessly-cool vibe Berkeley's going for.

They say breakfast is the most important meal of the day. Here, they say it’s free (‘cause it is).

Prime spot along the Embarcadero waterfront, strolling distance from plenty of shops & restaurants.

Stylishly comfortable Fisherman’s Wharf digs with light-filled lobby and greenery-clad skylights. Design doesn’t go full bell-bottoms, but offers a nod to 1970s San Fran counterculture.