Classic Victorian mansion (former home of the Earl of Strathmore – the late Queen Mother’s father), fully restored to its original elegance – and then some.

Chic modern design and wide open spaces in London's fashionable East End.

Modern design and industrial style located right on the water and only 15 minutes from City Airport via the DLR.

Streaming your favorite playlists is a breeze with free WiFi.

Originally a grand Victorian bank, features breathtaking lobby and lounge with a vast stained-glass dome.

Well-placed, central riverside spot, with an all-day deli, coffee shop and a SMEG kitchenette in every suite.

Style is evocative of an exclusive members-only club with a cool modern twist.

Super-sleek modern digs in a residential ‘hood. Primarily neutral palette comes alive with pops of color.

Set in a quiet residential 'hood and just a 3-min stroll from the Pimlico tube station.

Stylish, bohemian boutique on a quiet Notting Hill street, just 5 minutes from Portobello Market.

Stylish in a tufted-green Chesterfield and screening room kinda way, just steps from Brick Lane markets, boutiques and eateries.

Quirky-homey rooms have delightful touches (vintage radios, old books) and supremely comfortable beds.

Fitness fanatics, look no further. The partner gym has you covered.

A location that's right in the action — and just a stone's throw from Royal Parks and Buckingham Palace.

Modern through and through, from smartly designed rooms to perks like flat-screen TVs and free WiFi.

Steely elegance by St. Paul's Cathedral, you're perfectly situated to explore exciting London.

Whatever time you stumble in, the 24-hour front desk serves up service with a smile.

Location that's just perf in the West End, with all the shopping, culture and dining you could want.

City centre locay puts you minutes from the Tate as well as the London Eye.

This three-storey brick-and-glass building delivers serene, art gallery-esque digs with serious design cred.

Located smack dab in the heart of London, just minutes from the ultra-hip Shoreditch district.

Enjoy stunning Tower Bridge views and easy access to all the must-see sights.

Stylish serviced apartments between the diamond district (jewels!) and happenin’ Covent Garden (shows!).

Non-smoking rooms.

Concert-goers will delight in this prime locale that puts the O2 Arena at your fingertips.

Overindulged while out on the town? Sweat it out in the gym.

Inspired by philosopher Bertrand Russell, this storied townhouse blends original architectural details with eclectic artwork and modern touches.

Fun fact: the actual point for measuring the distance to and from London is located at Charing Cross, so you’re literally in the centre of London.

Utterly accessible but outside the city buzz for quiet nights.

Victorian townhouse elegance meets modern must-haves, and they get along splendidly.